A retail company which aims to maximize sales with little regard for quality or customer care.
〈非正式〉（不考虑商品质量和顾客意愿，一味追求销售额最大化的）零售公司
Example sentencesExamples
As it promised investors a year ago, Apple isn't following the PC box-shifters into a price war.
The box-shifter label is traditionally attached to companies that add little value themselves.
In his introduction to eight hours of presentations by Nokia to financial analysts in New York, he sought to dampen predictions that phone makers would become low margin box-shifters in the future.
Other high-turnover businesses are ‘box-shifters’ and are better suited to trade sale rather than public listing, the funders said.
It insists it can still differentiate itself on the hardware from the Dells and other box-shifters.
Over the last decade, Amstrad has evolved from a modest computer box-shifter to a manufacturer of satellite decoders.
They have seen how Microsoft's Windows monopoly turned PC makers into commoditised box-shifters, and they are determined not to suffer the same fate.
Not having your own chip doesn't necessary mean becoming a Dell style box-shifter.